New & Notable from FITURE and Wild One
Also: Dicks Sporting Goods launches outdoor gear resale program and Snap Inc. releases augmented reality tools for virtual shopping.


FITURE is the newest brand to enter the smart fitness mirrors (and interactive workout system) market with the Interactive Smart Fitness Mirror. What makes it unique is its motion detection and form guidance features, which are built into the device. Other smart fitness mirrors, like the Mirror, require buying weights to offer feedback. The FITURE membership is monthly, too, not requiring an annual commitment: You can cancel your $39 per month membership at any time. Plus, you can add up to six different user profiles under one membership, and you can log into your membership from any FITURE mirror, not just your own. The mirror can be freestanding or wall-mounted, and is available in five colorways.
Wild One, a Select reader favorite pet brand, launched The Tennis Tumble Puzzle, a toy made from durable rubber and designed to boost solo play so your dog will stay entertained while you to work from home (or head back to the office), according to the brand. The toy is available in four other colors – Lilac, Blush, Navy, Strawberry and Tan – though the Lilac color is the only one that also comes with a matching lilac Wild One’s tennis ball.
Additionally, Wild One’s The Cotton Treat Pouch in black and pink colors is now available at Target, which is Wild One’s retail partner. The pouch, available in Lilac and Cocoa on Wild One’s website, can be worn as a fanny pack or crossbody bag and features a divider for your personal items from the treats, as well as a poop bag dispenser.
We rounded up ongoing sales we think you should know about based on Select reader interest and our previous coverage.
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